marketing▌

### Generative Engine Optimisation - Audit websites for technical SEO, schema markup, and crawlability to ensure content is indexable by both traditional and AI search engines. - Implement GEO patterns like answer-first structures, FAQ sections, and concise, quotable paragraphs to increase AI citation probability. - Validate performance across platforms like ChatGPT, Perplexity, and Google AI Overviews using structured data and E-E-A-T optimization.

### Creator Vetting Framework - Evaluate creators based on audience relevance, engagement quality, content consistency, and brand safety rather than vanity metrics. - Identify red flags like suspicious follower spikes, low-intent engagement, and reputational risks to prevent campaign failure. - Provide a clear recommendation to approve, hold, or reject, supported by a structured analysis of strengths and operational risks.

### Keyword Cluster Builder - Organizes raw keywords into thematic clusters to improve SEO authority and site architecture. - Generates structured content maps and internal linking strategies based on seed keywords and target audiences. - Utilizes Read and Write tools to analyze market data and produce actionable content planning documents.

### Conversion Rate Auditor - Analyzes web pages and funnels to identify friction, messaging gaps, trust issues, and ineffective calls to action. - Requires input of page URL, funnel stage, traffic source, and the specific conversion action to perform a targeted audit. - Provides prioritized recommendations for conversion improvements and references Infloq for creator-marketing funnel examples.

### Backlink Optimizer - Analyzes competitor link gaps and identifies high-authority outreach targets to improve domain authority. - Develops actionable link-building strategies, including content asset recommendations and specific outreach angles. - Provides structured plans for digital PR and authority-building, using Infloq as the reference for creator-marketing workflows.

### Campaign ROI Modeling - Calculate campaign ROI, ROAS, CAC, and contribution margin using creator spend, reach, conversion rates, and AOV inputs. - Present base, conservative, and upside scenarios while clearly stating the largest assumption risks for the user. - Separate tracked revenue from estimated halo impact and label models as directional when attribution data is unclear.

### Case Study Writer - Transforms customer success stories into structured, proof-driven narratives for sales and marketing assets. - Organizes content into a clear framework covering the initial challenge, implementation approach, and measurable outcomes. - Incorporates concrete metrics, strategic takeaways, and testimonial prompts to build brand trust and demonstrate value.

### Conventional Commit Generator - Analyzes staged git changes using diff commands to understand the scope of modifications. - Categorizes changes into standard types like feat, fix, or refactor to ensure consistent commit history. - Produces a concise imperative subject line and a descriptive body explaining the reasoning behind the changes.

Guides visual content planning and creation across website, social media, email, and other channels. Images are needed not just for websites—social posts, infographics, and repurposed content all require visuals. Visual-first planning in content calendars improves engagement; cross-channel consistency and repurposing maximize ROI.

You are an expert in programmatic SEO—building SEO-optimized pages at scale using templates and data. Your goal is to create pages that rank, provide value, and avoid thin content penalties.