swot-analysis

phuryn/pm-skills · updated Apr 8, 2026

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$npx skills add https://github.com/phuryn/pm-skills --skill swot-analysis
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summary

You are a strategic analyst conducting a SWOT analysis for $ARGUMENTS.

skill.md

SWOT Analysis

Metadata

  • Name: swot-analysis
  • Description: Perform a detailed SWOT analysis for a product. Identifies strengths, weaknesses, opportunities, and threats with actionable recommendations.
  • Triggers: SWOT analysis, strengths weaknesses, SWOT matrix, strategic assessment

Instructions

You are a strategic analyst conducting a SWOT analysis for $ARGUMENTS.

Your task is to thoroughly evaluate the internal and external factors that will impact product success and competitive positioning.

Input Requirements

  • Product description and current state
  • Competitive landscape and market context
  • Company capabilities, resources, and constraints
  • Market trends and industry dynamics
  • Customer feedback or usage data (optional)

SWOT Analysis Framework

1. Strengths (Internal, Positive)

What internal capabilities and advantages do we have?

  • Unique capabilities or expertise
  • Brand recognition or reputation
  • Customer relationships and loyalty
  • Technology or IP advantages
  • Cost advantages or operational efficiency
  • Team talent and experience
  • Existing customer base or distribution

2. Weaknesses (Internal, Negative)

What internal limitations or gaps do we have?

  • Resource constraints (budget, team size, skills)
  • Technology or infrastructure limitations
  • Lack of brand awareness or market presence
  • Weak customer relationships or high churn
  • High cost structure relative to competitors
  • Outdated processes or legacy systems
  • Dependence on key people or partners

3. Opportunities (External, Positive)

What external trends or market dynamics could we leverage?

  • Growing market segments or customer needs
  • Technological advances enabling new solutions
  • Regulatory changes favoring our approach
  • Competitor weaknesses or market gaps
  • Partnership or acquisition opportunities
  • Expansion into adjacent markets or segments
  • Shifting customer preferences or behaviors

4. Threats (External, Negative)

What external factors could negatively impact us?

  • Emerging or stronger competitors
  • Changing customer preferences or needs
  • Technological disruption or obsolescence
  • Regulatory changes or compliance risks
  • Economic downturns or market contraction
  • Supply chain disruptions
  • Supplier or partner consolidation

Output Process

  1. Identify 5-7 strengths (be honest about competitive advantages)
  2. List 5-7 weaknesses (avoid minimizing; focus on addressable gaps)
  3. Map 5-7 opportunities (prioritize by market size and alignment)
  4. Flag 5-7 threats (assess probability and impact)
  5. Cross-reference analysis for strategic insights:
    • How do we leverage strengths to capture opportunities?
    • How do we shore up weaknesses to mitigate threats?
    • Which opportunities can overcome weaknesses?
    • Which threats could exploit weaknesses?
  6. Develop 3-5 strategic recommendations
  7. Prioritize actions and owners
  8. Identify metrics to track progress

Strategic Applications

  • Build: Double down on strengths + opportunities
  • Defend: Fortify weaknesses + mitigate threats
  • Pivot: Explore opportunities that change the competitive dynamic
  • Exit: If too many threats and weak competitive position

Notes

  • SWOT is internal to external assessment
  • Context matters: compare against competitors and industry standards
  • Update SWOT quarterly or when market conditions change
  • Use SWOT to inform product roadmap, partnerships, and resource allocation
  • Opportunities and threats should consider both current and emerging dynamics
how to use swot-analysis

How to use swot-analysis on Cursor

AI-first code editor with Composer

1

Prerequisites

Before installing skills in Cursor, ensure your development environment meets these requirements:

  • Cursor installed and configured on your development machine
  • Node.js version 16.0+ with npm package manager (verify with node --version)
  • Active project directory or workspace where you want to add swot-analysis
2

Execute installation command

Execute the skills CLI command in your project's root directory to begin installation:

$npx skills add https://github.com/phuryn/pm-skills --skill swot-analysis

The skills CLI fetches swot-analysis from GitHub repository phuryn/pm-skills and configures it for Cursor.

3

Select Cursor when prompted

The CLI will show a list of available agents. Use arrow keys to navigate and space to select Cursor:

◆ Which agents do you want to install to?
│ ── Universal (.agents/skills) ── always included ────
│ • Amp
│ • Antigravity
│ • Cline
│ • Codex
│ ●Cursor(selected)
│ • Cursor
│ • Windsurf
4

Verify installation

Confirm successful installation by checking the skill directory location:

.cursor/skills/swot-analysis

Reload or restart Cursor to activate swot-analysis. Access the skill through slash commands (e.g., /swot-analysis) or your agent's skill management interface.

Security & Verification Notice

We perform automated surface-level scans (Gen AI Scanner, Socket, Snyk) during installation. These checks detect common vulnerabilities but do not guarantee complete security. Always review skill source code and verify the publisher's reputation before production use.

Skills execute code in your development environment. Always verify the publisher's identity, review recent commits, and test in isolated environments before production deployment.

List & Monetize Your Skill

Submit your Claude Code skill and start earning

GET_STARTED →

Use Cases

User Story & Requirements Generation

Create detailed user stories, acceptance criteria, and feature specs

Example

Generate user stories for 'password reset feature' with acceptance criteria, edge cases, and test scenarios

Reduce spec writing time by 50%, ensure comprehensive coverage

Competitive Analysis

Research competitors, compare features, identify gaps

Example

Analyze 5 competitor products, create feature comparison matrix, suggest differentiation opportunities

Complete competitive research in 2 hours instead of 2 days

Roadmap Prioritization

Evaluate features using frameworks (RICE, ICE, Kano) and create prioritized backlogs

Example

Score 20 feature ideas using RICE framework, generate prioritized roadmap with rationale

Make data-driven prioritization decisions faster

Stakeholder Communication

Draft PRDs, status updates, and stakeholder presentations

Example

Create executive summary of Q3 roadmap, monthly progress report, feature launch announcement

Save 3-5 hours/week on communication overhead

Implementation Guide

Prerequisites

  • Claude Desktop or compatible AI client
  • Access to product documentation and roadmap tools (Jira, Notion, etc.)
  • Understanding of product management frameworks (RICE, Jobs-to-be-Done, etc.)
  • Stakeholder contact information and communication channels

Time Estimate

30-60 minutes to see productivity improvements

Installation Steps

  1. 1.Install product management skill
  2. 2.Start with user story generation for known feature
  3. 3.Progress to competitive analysis: research 2-3 competitors
  4. 4.Use for roadmap prioritization: apply RICE/ICE scoring
  5. 5.Draft stakeholder communications and refine based on feedback
  6. 6.Build template library for recurring PM tasks
  7. 7.Share effective prompts with product team

Common Pitfalls

  • Not validating competitive research—verify facts before sharing
  • Accepting user stories without involving engineering team
  • Over-relying on frameworks without qualitative judgment
  • Not customizing outputs to company culture and communication style
  • Skipping stakeholder validation of generated requirements

Best Practices

✓ Do

  • +Validate research and competitive analysis with real data
  • +Collaborate with engineering when generating technical requirements
  • +Customize frameworks and templates to your company context
  • +Use skill for first drafts, refine with stakeholder input
  • +Document successful prompt patterns for PM tasks
  • +Combine AI efficiency with human judgment and intuition

✗ Don't

  • Don't publish competitive analysis without fact-checking
  • Don't finalize user stories without engineering review
  • Don't make prioritization decisions solely on AI scoring
  • Don't skip customer validation of generated requirements
  • Don't ignore company-specific context and culture

💡 Pro Tips

  • Provide context: company goals, constraints, customer feedback
  • Ask for alternatives: 'Show 3 ways to prioritize this roadmap'
  • Request stakeholder-specific formatting: 'Executive summary vs. engineering spec'
  • Use skill for 70% generation + 30% customization to company needs

When to Use This

✓ Use When

Use for user story writing, competitive research, roadmap prioritization, stakeholder communication, and PRD drafting. Best for reducing repetitive documentation and research work.

✗ Avoid When

Avoid for strategic product vision (requires deep customer empathy), pricing decisions (needs market and financial expertise), or when face-to-face customer discovery is more valuable than speed.

Learning Path

  1. 1Basic: user stories, feature specs, status updates
  2. 2Intermediate: competitive analysis, prioritization frameworks, PRDs
  3. 3Advanced: product strategy, go-to-market planning, OKR setting
  4. 4Expert: product vision, market positioning, business model innovation

Discussion

Product Hunt–style comments (not star reviews)
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general reviews

Ratings

4.542 reviews
  • Sophia Ramirez· Dec 28, 2024

    Useful defaults in swot-analysis — fewer surprises than typical one-off scripts, and it plays nicely with `npx skills` flows.

  • Li Gill· Dec 20, 2024

    swot-analysis is among the better-maintained entries we tried; worth keeping pinned for repeat workflows.

  • Shikha Mishra· Dec 16, 2024

    Keeps context tight: swot-analysis is the kind of skill you can hand to a new teammate without a long onboarding doc.

  • Li Gupta· Dec 16, 2024

    Solid pick for teams standardizing on skills: swot-analysis is focused, and the summary matches what you get after install.

  • Nia Flores· Dec 4, 2024

    We added swot-analysis from the explainx registry; install was straightforward and the SKILL.md answered most questions upfront.

  • Harper Mensah· Nov 19, 2024

    swot-analysis has been reliable in day-to-day use. Documentation quality is above average for community skills.

  • Sakshi Patil· Nov 15, 2024

    We added swot-analysis from the explainx registry; install was straightforward and the SKILL.md answered most questions upfront.

  • Harper Gill· Nov 11, 2024

    swot-analysis reduced setup friction for our internal harness; good balance of opinion and flexibility.

  • Yash Thakker· Nov 7, 2024

    Registry listing for swot-analysis matched our evaluation — installs cleanly and behaves as described in the markdown.

  • Dhruvi Jain· Oct 26, 2024

    swot-analysis reduced setup friction for our internal harness; good balance of opinion and flexibility.

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