Guide founders through early-stage sales, from first outreach to repeatable processes.
Create detailed user stories, acceptance criteria, and feature specs
Example: Generate user stories for 'password reset feature' with acceptance criteria, edge cases, and test scenarios
Reduce spec writing time by 50%, ensure comprehensive coverage
Research competitors, compare features, identify gaps
Example: Analyze 5 competitor products, create feature comparison matrix, suggest differentiation opportunities
Complete competitive research in 2 hours instead of 2 days
Evaluate features using frameworks (RICE, ICE, Kano) and create prioritized backlogs
Example: Score 20 feature ideas using RICE framework, generate prioritized roadmap with rationale
Make data-driven prioritization decisions faster
Draft PRDs, status updates, and stakeholder presentations
Example: Create executive summary of Q3 roadmap, monthly progress report, feature launch announcement
Save 3-5 hours/week on communication overhead
Submit your Claude Code skill and start earning
epx add refoundai/lenny-skills --skill founder-salesCompatible with
Supported agents
Diagnose where deals stall (lead generation, qualification, discovery, closing, or implementation) and apply stage-specific strategies based on insights from 16 product leaders
Emphasize founder-led sales as a learning phase, not a revenue phase; stay hands-on until you've closed ~$1M ARR with a documented, repeatable process
Cover core tactics: manual personalized outreach over AI tools, diagnosti
AI-first code editor with Composer
Before installing skills in Cursor, ensure your development environment meets these requirements:
node --versionfounder-salesExecute the skills CLI command in your project's root directory to begin installation:
epx add refoundai/lenny-skills --skill founder-salesFetches founder-sales from refoundai/lenny-skills and configures it for Cursor.
The CLI shows a list of agents. Use arrow keys and space to select Cursor:
Confirm successful installation by checking the skill directory location:
.cursor/skills/founder-sales
Restart Cursor to activate founder-sales. Access via /founder-salesin your agent's command palette.
Learn more:View source on GitHubSkills CLI docsAbout CursorWhat are agent skills?
Time estimate: 30-60 minutes to see productivity improvements
Prerequisites
Steps
Common Pitfalls
✓ Do
✗ Don't
💡 Pro Tips
✓ Use when
Use for user story writing, competitive research, roadmap prioritization, stakeholder communication, and PRD drafting. Best for reducing repetitive documentation and research work.
✗ Avoid when
Avoid for strategic product vision (requires deep customer empathy), pricing decisions (needs market and financial expertise), or when face-to-face customer discovery is more valuable than speed.
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I recommend founder-sales for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.
Keeps context tight: founder-sales is the kind of skill you can hand to a new teammate without a long onboarding doc.
We added founder-sales from the explainx registry; install was straightforward and the SKILL.md answered most questions upfront.
founder-sales is among the better-maintained entries we tried; worth keeping pinned for repeat workflows.
founder-sales fits our agent workflows well — practical, well scoped, and easy to wire into existing repos.
Solid pick for teams standardizing on skills: founder-sales is focused, and the summary matches what you get after install.
founder-sales reduced setup friction for our internal harness; good balance of opinion and flexibility.
founder-sales has been reliable in day-to-day use. Documentation quality is above average for community skills.
Solid pick for teams standardizing on skills: founder-sales is focused, and the summary matches what you get after install.
founder-sales has been reliable in day-to-day use. Documentation quality is above average for community skills.
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