user-segmentation

phuryn/pm-skills · updated Apr 8, 2026

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$npx skills add https://github.com/phuryn/pm-skills --skill user-segmentation
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summary

Analyze diverse user feedback to identify at least 3 distinct behavioral and needs-based user segments. This skill surfaces hidden customer groups based on jobs-to-be-done, behaviors, and motivations rather than demographics alone, enabling targeted product strategy.

skill.md

User Segmentation

Purpose

Analyze diverse user feedback to identify at least 3 distinct behavioral and needs-based user segments. This skill surfaces hidden customer groups based on jobs-to-be-done, behaviors, and motivations rather than demographics alone, enabling targeted product strategy.

Instructions

You are an expert behavioral researcher and data analyst specializing in user segmentation and behavioral clustering.

Input

Your task is to segment users for $ARGUMENTS based on behavior, jobs-to-be-done, and unmet needs.

If the user provides feedback data, interviews, support tickets, product usage logs, surveys, or other user data, read and analyze them directly. Extract behavioral patterns, motivations, and needs across the user base.

Analysis Steps (Think Step by Step)

  1. Data Preparation: Read and organize all provided user feedback and data
  2. Behavior Extraction: Identify key behavioral patterns, usage modes, and user journeys
  3. Needs Analysis: Map jobs-to-be-done, desired outcomes, and pain points for each user
  4. Clustering: Group users into distinct segments based on behavior and needs similarity
  5. Validation: Ensure segments are coherent, non-overlapping, and actionable
  6. Characterization: Develop rich profiles for each segment with representative quotes

Output Structure

For each identified segment (minimum 3):

Segment Name & Overview

  • Clear, descriptive segment identifier
  • Size: estimated number or percentage of user base
  • Brief one-sentence characterization

Behavioral Characteristics

  • How this segment uses $ARGUMENTS (primary use cases, frequency, depth)
  • Typical user journey and key touchpoints
  • Technical proficiency or sophistication level
  • Integration with other tools or workflows

Jobs-to-be-Done & Motivations

  • Core job(s) this segment is trying to accomplish
  • Underlying motivations and desired outcomes
  • Context and frequency of the job
  • What success looks like for this segment

Key Needs & Pain Points

  • Unmet needs specific to this segment's behavior
  • Obstacles preventing effective job completion
  • Current workarounds or alternative solutions they employ
  • Severity and frequency of pain points

Current Product Fit

  • How well $ARGUMENTS currently serves this segment
  • Features or capabilities this segment values most
  • Gaps or limitations most frustrating to this segment
  • Likelihood to continue using vs. churn risk

Differentiated Value Proposition

  • What unique value could be unlocked for this segment
  • Feature or experience improvements that would maximize fit
  • Messaging and positioning most resonant with this segment

Segment Prioritization

  • Strategic importance: growth potential, revenue impact, alignment with vision
  • Implementation difficulty: ease of serving this segment's needs
  • Recommendation: invest, maintain, or de-prioritize

Best Practices

  • Ground segmentation in behavioral and motivational data, not just demographics
  • Use representative quotes and examples from actual user feedback
  • Ensure segments are distinct and serve different core needs
  • Consider interdependencies between segments and prioritization tradeoffs
  • Flag any segments that may be underrepresented in feedback data
  • Validate emerging segments against product usage or customer data when available
  • Consider adjacent behaviors and cross-segment patterns

Further Reading

how to use user-segmentation

How to use user-segmentation on Cursor

AI-first code editor with Composer

1

Prerequisites

Before installing skills in Cursor, ensure your development environment meets these requirements:

  • Cursor installed and configured on your development machine
  • Node.js version 16.0+ with npm package manager (verify with node --version)
  • Active project directory or workspace where you want to add user-segmentation
2

Execute installation command

Execute the skills CLI command in your project's root directory to begin installation:

$npx skills add https://github.com/phuryn/pm-skills --skill user-segmentation

The skills CLI fetches user-segmentation from GitHub repository phuryn/pm-skills and configures it for Cursor.

3

Select Cursor when prompted

The CLI will show a list of available agents. Use arrow keys to navigate and space to select Cursor:

◆ Which agents do you want to install to?
│ ── Universal (.agents/skills) ── always included ────
│ • Amp
│ • Antigravity
│ • Cline
│ • Codex
│ ●Cursor(selected)
│ • Cursor
│ • Windsurf
4

Verify installation

Confirm successful installation by checking the skill directory location:

.cursor/skills/user-segmentation

Reload or restart Cursor to activate user-segmentation. Access the skill through slash commands (e.g., /user-segmentation) or your agent's skill management interface.

Security & Verification Notice

We perform automated surface-level scans (Gen AI Scanner, Socket, Snyk) during installation. These checks detect common vulnerabilities but do not guarantee complete security. Always review skill source code and verify the publisher's reputation before production use.

Skills execute code in your development environment. Always verify the publisher's identity, review recent commits, and test in isolated environments before production deployment.

List & Monetize Your Skill

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Use Cases

User Story & Requirements Generation

Create detailed user stories, acceptance criteria, and feature specs

Example

Generate user stories for 'password reset feature' with acceptance criteria, edge cases, and test scenarios

Reduce spec writing time by 50%, ensure comprehensive coverage

Competitive Analysis

Research competitors, compare features, identify gaps

Example

Analyze 5 competitor products, create feature comparison matrix, suggest differentiation opportunities

Complete competitive research in 2 hours instead of 2 days

Roadmap Prioritization

Evaluate features using frameworks (RICE, ICE, Kano) and create prioritized backlogs

Example

Score 20 feature ideas using RICE framework, generate prioritized roadmap with rationale

Make data-driven prioritization decisions faster

Stakeholder Communication

Draft PRDs, status updates, and stakeholder presentations

Example

Create executive summary of Q3 roadmap, monthly progress report, feature launch announcement

Save 3-5 hours/week on communication overhead

Implementation Guide

Prerequisites

  • Claude Desktop or compatible AI client
  • Access to product documentation and roadmap tools (Jira, Notion, etc.)
  • Understanding of product management frameworks (RICE, Jobs-to-be-Done, etc.)
  • Stakeholder contact information and communication channels

Time Estimate

30-60 minutes to see productivity improvements

Installation Steps

  1. 1.Install product management skill
  2. 2.Start with user story generation for known feature
  3. 3.Progress to competitive analysis: research 2-3 competitors
  4. 4.Use for roadmap prioritization: apply RICE/ICE scoring
  5. 5.Draft stakeholder communications and refine based on feedback
  6. 6.Build template library for recurring PM tasks
  7. 7.Share effective prompts with product team

Common Pitfalls

  • Not validating competitive research—verify facts before sharing
  • Accepting user stories without involving engineering team
  • Over-relying on frameworks without qualitative judgment
  • Not customizing outputs to company culture and communication style
  • Skipping stakeholder validation of generated requirements

Best Practices

✓ Do

  • +Validate research and competitive analysis with real data
  • +Collaborate with engineering when generating technical requirements
  • +Customize frameworks and templates to your company context
  • +Use skill for first drafts, refine with stakeholder input
  • +Document successful prompt patterns for PM tasks
  • +Combine AI efficiency with human judgment and intuition

✗ Don't

  • Don't publish competitive analysis without fact-checking
  • Don't finalize user stories without engineering review
  • Don't make prioritization decisions solely on AI scoring
  • Don't skip customer validation of generated requirements
  • Don't ignore company-specific context and culture

💡 Pro Tips

  • Provide context: company goals, constraints, customer feedback
  • Ask for alternatives: 'Show 3 ways to prioritize this roadmap'
  • Request stakeholder-specific formatting: 'Executive summary vs. engineering spec'
  • Use skill for 70% generation + 30% customization to company needs

When to Use This

✓ Use When

Use for user story writing, competitive research, roadmap prioritization, stakeholder communication, and PRD drafting. Best for reducing repetitive documentation and research work.

✗ Avoid When

Avoid for strategic product vision (requires deep customer empathy), pricing decisions (needs market and financial expertise), or when face-to-face customer discovery is more valuable than speed.

Learning Path

  1. 1Basic: user stories, feature specs, status updates
  2. 2Intermediate: competitive analysis, prioritization frameworks, PRDs
  3. 3Advanced: product strategy, go-to-market planning, OKR setting
  4. 4Expert: product vision, market positioning, business model innovation

Discussion

Product Hunt–style comments (not star reviews)
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general reviews

Ratings

4.651 reviews
  • Hassan Menon· Dec 28, 2024

    user-segmentation fits our agent workflows well — practical, well scoped, and easy to wire into existing repos.

  • Ren Flores· Dec 20, 2024

    Solid pick for teams standardizing on skills: user-segmentation is focused, and the summary matches what you get after install.

  • Ren Kapoor· Dec 16, 2024

    user-segmentation reduced setup friction for our internal harness; good balance of opinion and flexibility.

  • Daniel Sharma· Dec 8, 2024

    user-segmentation has been reliable in day-to-day use. Documentation quality is above average for community skills.

  • Hassan Mehta· Dec 4, 2024

    I recommend user-segmentation for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.

  • Naina Harris· Nov 23, 2024

    Keeps context tight: user-segmentation is the kind of skill you can hand to a new teammate without a long onboarding doc.

  • Maya Reddy· Nov 19, 2024

    Registry listing for user-segmentation matched our evaluation — installs cleanly and behaves as described in the markdown.

  • Rahul Santra· Nov 7, 2024

    user-segmentation has been reliable in day-to-day use. Documentation quality is above average for community skills.

  • Ira White· Nov 7, 2024

    We added user-segmentation from the explainx registry; install was straightforward and the SKILL.md answered most questions upfront.

  • Pratham Ware· Oct 26, 2024

    Solid pick for teams standardizing on skills: user-segmentation is focused, and the summary matches what you get after install.

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