top-banner-generator

kostja94/marketing-skills · updated Apr 8, 2026

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$npx skills add https://github.com/kostja94/marketing-skills --skill top-banner-generator
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summary

Guides top announcement bar and sticky banner design for conversion. Top banners answer visitor questions in ~3 seconds (trust, discount, free shipping, urgency) and can increase coupon redemption by 30-50% when used well.

skill.md

Components: Top Banner (Announcement Bar)

Guides top announcement bar and sticky banner design for conversion. Top banners answer visitor questions in ~3 seconds (trust, discount, free shipping, urgency) and can increase coupon redemption by 30-50% when used well.

When invoking: On first use, if helpful, open with 1-2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Initial Assessment

Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read it for offers, messaging, and Section 12 (Visual Identity).

Identify:

  1. Goal: Lead capture, promo, urgency, trust, free shipping
  2. Placement: Above header (sticky) or below; dismissible or persistent
  3. Audience: All visitors vs segmented (geo, returning, cart abandoners)

Best Practices

Use Cases

Use Example
Lead capture Newsletter, lead magnet, demo request
Promo Discount code, flash sale, free shipping threshold
Urgency Limited-time offer, countdown
Trust Guarantee, security, shipping info
Launch Product launch, event, cross-sell

Discount Banner Types

Discount Type Banner Example Related
Annual discount "Save 20% with annual billing" discount-marketing-strategy
Student/education "Students: 30% off today, 15% off ongoing" education-program
Startups/education "Startups: Special pricing — Apply now" startups-page-generator
BFCM / seasonal "Black Friday: 25% off — Use code BF25" discount-marketing-strategy
First-time "New users: 20% off first year" discount-marketing-strategy
Referral code "Get $10 off — Refer a friend" referral-program

Placement: Discount banner is P1 for student/education (homepage); pricing page also shows. See education-program for placement priority (registration P0, pricing P1, banner P1).

Design

  • Clear hierarchy: Message + CTA in ~400ms "blink test"
  • Minimal copy: One line typical; link for "Learn more"
  • High contrast: Stand out from page; CTA color distinct
  • Mobile-first: 70%+ traffic on mobile; thumb-friendly close/CTA

Technical

  • Desktop: 1920x600px keeps content above fold; 16:9 common
  • Mobile: 800x1200px (2:3 portrait); use separate assets, not scaled
  • Performance: Optimize images; oversized banners hurt LCP and SEO

Avoid

  • Crowding the header; leave space for nav and logo
  • Too many CTAs; one primary action
  • Stale messaging; refresh every 2-4 weeks

Output Format

  • Message and CTA copy
  • Placement (sticky top, below header)
  • Targeting (all vs segment)
  • Design notes (contrast, mobile)

Related Skills

  • discount-marketing-strategy: Promo/discount strategy; banner displays discount code; 30–50% redemption lift
  • education-program: Student discount banner (P1 placement); "Students: X% off" copy
  • pricing-page-generator: Discount banner supports pricing page; Special programs, promo placement
  • cta-generator: Banner CTA design
  • newsletter-signup-generator: Lead capture in banner
  • brand-visual-generator: Colors, typography for banner
  • navigation-menu-generator: Banner sits above or integrates with nav
how to use top-banner-generator

How to use top-banner-generator on Cursor

AI-first code editor with Composer

1

Prerequisites

Before installing skills in Cursor, ensure your development environment meets these requirements:

  • Cursor installed and configured on your development machine
  • Node.js version 16.0+ with npm package manager (verify with node --version)
  • Active project directory or workspace where you want to add top-banner-generator
2

Execute installation command

Execute the skills CLI command in your project's root directory to begin installation:

$npx skills add https://github.com/kostja94/marketing-skills --skill top-banner-generator

The skills CLI fetches top-banner-generator from GitHub repository kostja94/marketing-skills and configures it for Cursor.

3

Select Cursor when prompted

The CLI will show a list of available agents. Use arrow keys to navigate and space to select Cursor:

◆ Which agents do you want to install to?
│ ── Universal (.agents/skills) ── always included ────
│ • Amp
│ • Antigravity
│ • Cline
│ • Codex
│ ●Cursor(selected)
│ • Cursor
│ • Windsurf
4

Verify installation

Confirm successful installation by checking the skill directory location:

.cursor/skills/top-banner-generator

Reload or restart Cursor to activate top-banner-generator. Access the skill through slash commands (e.g., /top-banner-generator) or your agent's skill management interface.

Security & Verification Notice

We perform automated surface-level scans (Gen AI Scanner, Socket, Snyk) during installation. These checks detect common vulnerabilities but do not guarantee complete security. Always review skill source code and verify the publisher's reputation before production use.

Skills execute code in your development environment. Always verify the publisher's identity, review recent commits, and test in isolated environments before production deployment.

List & Monetize Your Skill

Submit your Claude Code skill and start earning

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Use Cases

User Story & Requirements Generation

Create detailed user stories, acceptance criteria, and feature specs

Example

Generate user stories for 'password reset feature' with acceptance criteria, edge cases, and test scenarios

Reduce spec writing time by 50%, ensure comprehensive coverage

Competitive Analysis

Research competitors, compare features, identify gaps

Example

Analyze 5 competitor products, create feature comparison matrix, suggest differentiation opportunities

Complete competitive research in 2 hours instead of 2 days

Roadmap Prioritization

Evaluate features using frameworks (RICE, ICE, Kano) and create prioritized backlogs

Example

Score 20 feature ideas using RICE framework, generate prioritized roadmap with rationale

Make data-driven prioritization decisions faster

Stakeholder Communication

Draft PRDs, status updates, and stakeholder presentations

Example

Create executive summary of Q3 roadmap, monthly progress report, feature launch announcement

Save 3-5 hours/week on communication overhead

Implementation Guide

Prerequisites

  • Claude Desktop or compatible AI client
  • Access to product documentation and roadmap tools (Jira, Notion, etc.)
  • Understanding of product management frameworks (RICE, Jobs-to-be-Done, etc.)
  • Stakeholder contact information and communication channels

Time Estimate

30-60 minutes to see productivity improvements

Installation Steps

  1. 1.Install product management skill
  2. 2.Start with user story generation for known feature
  3. 3.Progress to competitive analysis: research 2-3 competitors
  4. 4.Use for roadmap prioritization: apply RICE/ICE scoring
  5. 5.Draft stakeholder communications and refine based on feedback
  6. 6.Build template library for recurring PM tasks
  7. 7.Share effective prompts with product team

Common Pitfalls

  • Not validating competitive research—verify facts before sharing
  • Accepting user stories without involving engineering team
  • Over-relying on frameworks without qualitative judgment
  • Not customizing outputs to company culture and communication style
  • Skipping stakeholder validation of generated requirements

Best Practices

✓ Do

  • +Validate research and competitive analysis with real data
  • +Collaborate with engineering when generating technical requirements
  • +Customize frameworks and templates to your company context
  • +Use skill for first drafts, refine with stakeholder input
  • +Document successful prompt patterns for PM tasks
  • +Combine AI efficiency with human judgment and intuition

✗ Don't

  • Don't publish competitive analysis without fact-checking
  • Don't finalize user stories without engineering review
  • Don't make prioritization decisions solely on AI scoring
  • Don't skip customer validation of generated requirements
  • Don't ignore company-specific context and culture

💡 Pro Tips

  • Provide context: company goals, constraints, customer feedback
  • Ask for alternatives: 'Show 3 ways to prioritize this roadmap'
  • Request stakeholder-specific formatting: 'Executive summary vs. engineering spec'
  • Use skill for 70% generation + 30% customization to company needs

When to Use This

✓ Use When

Use for user story writing, competitive research, roadmap prioritization, stakeholder communication, and PRD drafting. Best for reducing repetitive documentation and research work.

✗ Avoid When

Avoid for strategic product vision (requires deep customer empathy), pricing decisions (needs market and financial expertise), or when face-to-face customer discovery is more valuable than speed.

Learning Path

  1. 1Basic: user stories, feature specs, status updates
  2. 2Intermediate: competitive analysis, prioritization frameworks, PRDs
  3. 3Advanced: product strategy, go-to-market planning, OKR setting
  4. 4Expert: product vision, market positioning, business model innovation

Discussion

Product Hunt–style comments (not star reviews)
  • No comments yet — start the thread.
general reviews

Ratings

4.673 reviews
  • Anika Jain· Dec 24, 2024

    Solid pick for teams standardizing on skills: top-banner-generator is focused, and the summary matches what you get after install.

  • Sophia Li· Dec 20, 2024

    Useful defaults in top-banner-generator — fewer surprises than typical one-off scripts, and it plays nicely with `npx skills` flows.

  • Benjamin Iyer· Dec 16, 2024

    I recommend top-banner-generator for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.

  • Olivia Kim· Dec 12, 2024

    I recommend top-banner-generator for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.

  • Hana Rao· Dec 12, 2024

    We added top-banner-generator from the explainx registry; install was straightforward and the SKILL.md answered most questions upfront.

  • Advait Haddad· Dec 8, 2024

    Keeps context tight: top-banner-generator is the kind of skill you can hand to a new teammate without a long onboarding doc.

  • William Shah· Nov 27, 2024

    I recommend top-banner-generator for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.

  • Charlotte Bansal· Nov 15, 2024

    We added top-banner-generator from the explainx registry; install was straightforward and the SKILL.md answered most questions upfront.

  • William Sharma· Nov 11, 2024

    top-banner-generator is among the better-maintained entries we tried; worth keeping pinned for repeat workflows.

  • Hana Robinson· Nov 7, 2024

    Registry listing for top-banner-generator matched our evaluation — installs cleanly and behaves as described in the markdown.

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