seo-audit

kostja94/marketing-skills · updated May 31, 2026

MDX-style export adds YAML metadata + attribution linking explainx.ai and this canonical listing URL.

$npx skills add https://github.com/kostja94/marketing-skills --skill seo-audit
0 commentsdiscussion
summary

Guides end-to-end SEO audit: technical foundation, on-page, content, and off-page. Execute in order—technical blockers prevent indexing; on-page limits rankings; content and off-page build authority. Use when auditing an existing site or planning fixes.

skill.md

Strategies: SEO Audit

Guides end-to-end SEO audit: technical foundation, on-page, content, and off-page. Execute in order—technical blockers prevent indexing; on-page limits rankings; content and off-page build authority. Use when auditing an existing site or planning fixes.

When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.

Audit Order

Phase Focus Skills
1. Technical Crawl, index, sitemap robots-txt, xml-sitemap, canonical-tag, indexing, site-crawlability
2. On-Page Metadata, structure, schema title-tag, meta-description, page-metadata, schema-markup, internal-links, heading-structure
3. Content Gaps, intent, optimization keyword-research, content-strategy, content-optimization
4. Off-Page Backlinks, authority link-building, backlink-analysis

Principle: Fix foundation before optimizing pages. See seo-strategy for workflow and prioritization.

Technical Checklist

Item Check Skill
robots.txt Syntax; not blocking important pages robots-txt
Sitemap Submitted to GSC; indexable pages only; ≤50K URLs per sitemap xml-sitemap
HTTPS Sitewide; valid certificate canonical-tag
404/5xx Proper status codes; fix or redirect site-crawlability
noindex No accidental noindex on key pages indexing
Canonical Correct; no conflicts canonical-tag
Core Web Vitals LCP ≤2.5s, INP ≤200ms, CLS <0.1 core-web-vitals
Mobile Mobile-first; content parity; no intrusive interstitials mobile-friendly
Crawlability Redirect chains, broken links, orphan pages site-crawlability

On-Page Checklist

Item Check Skill
Title Unique; 50–60 chars; keyword in first 10 words title-tag
Meta description 150–160 chars; CTA meta-description
Headings One H1; H1→H2→H3 hierarchy heading-structure
Images Alt text; no decorative alt for decorative images image-optimization
Schema Valid; Rich Results Test schema-markup
Internal links From strong pages; descriptive anchors internal-links
Duplicate content Canonical; consolidate or differentiate canonical-tag

Content & Off-Page

Phase Focus Skill
Content gap Missing topics vs competitors content-strategy, competitor-research
Intent match Content matches search intent content-optimization
Backlinks Toxic links; link gap vs competitors backlink-analysis, link-building

Frequency

Cadence Use
Full audit Quarterly
Check-ins Monthly (GSC, indexing, Core Web Vitals)

Output Format

  • Phase 1–4 findings (technical → on-page → content → off-page)
  • Priority list (P0 blocker → P1 core → P2 important)
  • Skill mapping (which skill for each fix)
  • Timeline (immediate vs short-term vs ongoing)

Related Skills

  • seo-strategy: Workflow order, prioritization, when to invest in SEO
  • google-search-console: Performance, indexing, Core Web Vitals data
  • site-crawlability: Redirect chains, broken links, crawl budget
  • indexing: Indexing issues, noindex, Search Console
  • core-web-vitals: LCP, INP, CLS optimization
how to use seo-audit

How to use seo-audit on Cursor

AI-first code editor with Composer

1

Prerequisites

Before installing skills in Cursor, ensure your development environment meets these requirements:

  • Cursor installed and configured on your development machine
  • Node.js version 16.0+ with npm package manager (verify with node --version)
  • Active project directory or workspace where you want to add seo-audit
2

Execute installation command

Execute the skills CLI command in your project's root directory to begin installation:

$npx skills add https://github.com/kostja94/marketing-skills --skill seo-audit

The skills CLI fetches seo-audit from GitHub repository kostja94/marketing-skills and configures it for Cursor.

3

Select Cursor when prompted

The CLI will show a list of available agents. Use arrow keys to navigate and space to select Cursor:

◆ Which agents do you want to install to?
│ ── Universal (.agents/skills) ── always included ────
│ • Amp
│ • Antigravity
│ • Cline
│ • Codex
│ ●Cursor(selected)
│ • Cursor
│ • Windsurf
4

Verify installation

Confirm successful installation by checking the skill directory location:

.cursor/skills/seo-audit

Reload or restart Cursor to activate seo-audit. Access the skill through slash commands (e.g., /seo-audit) or your agent's skill management interface.

Security & Verification Notice

We perform automated surface-level scans (Gen AI Scanner, Socket, Snyk) during installation. These checks detect common vulnerabilities but do not guarantee complete security. Always review skill source code and verify the publisher's reputation before production use.

Skills execute code in your development environment. Always verify the publisher's identity, review recent commits, and test in isolated environments before production deployment.

List & Monetize Your Skill

Submit your Claude Code skill and start earning

GET_STARTED →

Use Cases

Task Automation & Efficiency

Automate repetitive workflows and reduce manual effort

Example

Generate reports, summarize documents, draft communications

Save 3-5 hours per week on routine tasks

Knowledge Enhancement

Learn new skills, understand complex topics, get expert guidance

Example

Explain concepts, provide examples, suggest learning resources

Accelerate learning and skill development by 2x

Quality Improvement

Enhance output quality through reviews, suggestions, and refinements

Example

Review drafts, suggest improvements, catch errors

Improve work quality by 30-40% with less effort

Implementation Guide

Prerequisites

  • Claude Desktop or compatible AI client with skill support
  • Clear understanding of task or problem to solve
  • Willingness to iterate and refine outputs

Time Estimate

15-45 minutes depending on use case complexity

Installation Steps

  1. 1.Install skill using provided installation command
  2. 2.Test with simple use case relevant to your work
  3. 3.Evaluate output quality and relevance
  4. 4.Iterate on prompts to improve results
  5. 5.Integrate into regular workflow if valuable

Common Pitfalls

  • Expecting perfect results without iteration
  • Not providing enough context in prompts
  • Using skill for tasks outside its intended scope
  • Accepting outputs without review and validation

Best Practices

✓ Do

  • +Start with clear, specific prompts
  • +Provide relevant context and constraints
  • +Review and refine all outputs before using
  • +Iterate to improve output quality
  • +Document successful prompt patterns

✗ Don't

  • Don't use without understanding skill limitations
  • Don't skip validation of outputs
  • Don't share sensitive information in prompts
  • Don't expect skill to replace human judgment

💡 Pro Tips

  • Be specific about desired format and style
  • Ask for multiple options to choose from
  • Request explanations to understand reasoning
  • Combine AI efficiency with human expertise

When to Use This

✓ Use When

Use when skill capabilities match your task, clear ROI on time saved, and you can validate outputs. Best for repetitive tasks, learning, and quality improvement.

✗ Avoid When

Avoid when task requires deep expertise you can't validate, involves sensitive decisions, or when learning process is more valuable than speed of completion.

Learning Path

  1. 1Familiarize yourself with skill capabilities and limitations
  2. 2Start with low-risk, non-critical tasks
  3. 3Progress to more complex and valuable use cases
  4. 4Build expertise through regular use and experimentation

Discussion

Product Hunt–style comments (not star reviews)
  • No comments yet — start the thread.
general reviews

Ratings

4.565 reviews
  • Kaira Chen· Dec 16, 2024

    I recommend seo-audit for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.

  • Liam Mensah· Dec 12, 2024

    Solid pick for teams standardizing on skills: seo-audit is focused, and the summary matches what you get after install.

  • Chaitanya Patil· Dec 4, 2024

    We added seo-audit from the explainx registry; install was straightforward and the SKILL.md answered most questions upfront.

  • Ava Singh· Dec 4, 2024

    Solid pick for teams standardizing on skills: seo-audit is focused, and the summary matches what you get after install.

  • Piyush G· Nov 23, 2024

    seo-audit reduced setup friction for our internal harness; good balance of opinion and flexibility.

  • Ira Rahman· Nov 23, 2024

    Registry listing for seo-audit matched our evaluation — installs cleanly and behaves as described in the markdown.

  • Kaira Jackson· Nov 7, 2024

    Useful defaults in seo-audit — fewer surprises than typical one-off scripts, and it plays nicely with `npx skills` flows.

  • Rahul Santra· Nov 3, 2024

    seo-audit fits our agent workflows well — practical, well scoped, and easy to wire into existing repos.

  • Olivia Sethi· Nov 3, 2024

    Registry listing for seo-audit matched our evaluation — installs cleanly and behaves as described in the markdown.

  • Fatima Gonzalez· Oct 26, 2024

    Registry listing for seo-audit matched our evaluation — installs cleanly and behaves as described in the markdown.

showing 1-10 of 65

1 / 7