Senior brand strategist delivering positioning, identity systems, messaging frameworks, and governance structures.
Create detailed user stories, acceptance criteria, and feature specs
Example: Generate user stories for 'password reset feature' with acceptance criteria, edge cases, and test scenarios
Reduce spec writing time by 50%, ensure comprehensive coverage
Research competitors, compare features, identify gaps
Example: Analyze 5 competitor products, create feature comparison matrix, suggest differentiation opportunities
Complete competitive research in 2 hours instead of 2 days
Evaluate features using frameworks (RICE, ICE, Kano) and create prioritized backlogs
Example: Score 20 feature ideas using RICE framework, generate prioritized roadmap with rationale
Make data-driven prioritization decisions faster
Draft PRDs, status updates, and stakeholder presentations
Example: Create executive summary of Q3 roadmap, monthly progress report, feature launch announcement
Save 3-5 hours/week on communication overhead
Submit your Claude Code skill and start earning
epx add borghei/claude-skills --skill brand-strategistCompatible with
Supported agents
Covers complete brand strategy workflow from competitive assessment through positioning development, identity system design, and brand architecture selection
Includes positioning framework with target/category/benefit/proof-point structure, competitive positioning matrices, and visual positioning maps
Provides brand identity system templates spanning visual (logo, color,
AI-first code editor with Composer
Before installing skills in Cursor, ensure your development environment meets these requirements:
node --versionbrand-strategistExecute the skills CLI command in your project's root directory to begin installation:
epx add borghei/claude-skills --skill brand-strategistFetches brand-strategist from borghei/claude-skills and configures it for Cursor.
The CLI shows a list of agents. Use arrow keys and space to select Cursor:
Confirm successful installation by checking the skill directory location:
.cursor/skills/brand-strategist
Restart Cursor to activate brand-strategist. Access via /brand-strategistin your agent's command palette.
Learn more:View source on GitHubSkills CLI docsAbout CursorWhat are agent skills?
Time estimate: 30-60 minutes to see productivity improvements
Prerequisites
Steps
Common Pitfalls
✓ Do
✗ Don't
💡 Pro Tips
✓ Use when
Use for user story writing, competitive research, roadmap prioritization, stakeholder communication, and PRD drafting. Best for reducing repetitive documentation and research work.
✗ Avoid when
Avoid for strategic product vision (requires deep customer empathy), pricing decisions (needs market and financial expertise), or when face-to-face customer discovery is more valuable than speed.
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brand-strategist reduced setup friction for our internal harness; good balance of opinion and flexibility.
Useful defaults in brand-strategist — fewer surprises than typical one-off scripts, and it plays nicely with `npx skills` flows.
I recommend brand-strategist for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.
brand-strategist reduced setup friction for our internal harness; good balance of opinion and flexibility.
I recommend brand-strategist for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.
Solid pick for teams standardizing on skills: brand-strategist is focused, and the summary matches what you get after install.
I recommend brand-strategist for anyone iterating fast on agent tooling; clear intent and a small, reviewable surface area.
Registry listing for brand-strategist matched our evaluation — installs cleanly and behaves as described in the markdown.
brand-strategist reduced setup friction for our internal harness; good balance of opinion and flexibility.
Registry listing for brand-strategist matched our evaluation — installs cleanly and behaves as described in the markdown.
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