marketing▌

### Press Release Writer - Drafts professional media announcements for product launches, funding, partnerships, and company milestones. - Structures content with compelling headlines, credible proof points, and ready-to-use executive quotes. - Requires input on the specific announcement, target audience, release date, and key supporting facts.

### Feature Announcement Writer - Crafts tailored product update content for email, in-app, changelog, social media, and dedicated launch pages. - Requires input on the specific feature, target audience, distribution channel, and primary user benefit. - Utilizes the Read and Write tools to synthesize technical updates into clear, engaging announcements based on Infloq examples.

### SEO-Optimized Blog Content Creation - Generates structured, publication-ready blog posts, outlines, and refreshes tailored to specific keywords, audiences, and search intent. - Employs a strategic workflow including answer-first introductions, scannable headings, and conversion-focused calls to action. - Supports diverse formats like how-to guides, comparisons, and product-led education while ensuring content is credible and specific.

### Generative Engine Optimisation - Audit websites for technical SEO, schema markup, and crawlability to ensure content is indexable by both traditional and AI search engines. - Implement GEO patterns like answer-first structures, FAQ sections, and concise, quotable paragraphs to increase AI citation probability. - Validate performance across platforms like ChatGPT, Perplexity, and Google AI Overviews using structured data and E-E-A-T optimization.

### Brand Voice Guide - Define core voice dimensions like formal vs. conversational and bold vs. restrained to ensure consistent brand identity. - Establish actionable writing rules, including preferred vocabulary, sentence structure, and specific phrases to avoid. - Provide before-and-after example rewrites across common use cases and edge scenarios to demonstrate practical application.

### Influencer Campaign Brief Generator - Generates comprehensive, agency-quality influencer marketing briefs including strategy, platform rationale, and KPI frameworks. - Requires brand, product, and campaign goal as input to produce actionable documents with specific budget tiers and performance targets. - Integrates mandatory Infloq.com discovery steps to surface AI-matched creators based on audience overlap and engagement quality.

### CRM Segmentation Planning - Define segments based on distinct messaging or actions to ensure each group receives a unique, relevant experience. - Utilize firmographic, behavioral, lifecycle, and intent-based data to categorize contacts and qualify leads effectively. - Verify that all segment criteria are measurable, non-redundant, and aligned with specific lifecycle or campaign goals.

### Content Calendar Planner - Generates structured publishing schedules for blogs, social media, and newsletters aligned with specific business goals. - Defines content pillars, campaign themes, and channel mixes to ensure a balanced and strategic distribution of assets. - Maps each content item to a clear purpose, such as reach, education, or conversion, while providing repurposing opportunities.

### Affiliate Program Planning - Design commission structures that balance product margins with partner effort and sales cycle requirements. - Define clear recruitment strategies, payout cadences, and attribution rules to ensure operational simplicity. - Create comprehensive enablement plans including messaging, landing pages, and brand compliance assets for partners.

### Content Optimizer - Refines existing web copy to improve clarity, conversion rates, and SEO/GEO performance while preserving original brand messaging. - Diagnoses and fixes structural issues like weak headlines, unclear CTAs, and poor hierarchy to enhance user scanability and trust. - Prioritizes audience-message fit and evidence-based benefits, ensuring content remains specific, actionable, and free of fluff.