DESIGN.md · explainx registry
Kraken
### Kraken - Crypto trading platform. - Purple-accented dark UI, data-dense dashboards - Kraken's website is a clean, trustworthy crypto exchange that uses purple as its commanding brand color. The design operates on white backgr
Design System Inspired by Kraken
1. Visual Theme & Atmosphere
Kraken's website is a clean, trustworthy crypto exchange that uses purple as its commanding brand color. The design operates on white backgrounds with Kraken Purple (#7132f5, #5741d8, #5b1ecf) creating a distinctive, professional crypto identity. The proprietary Kraken-Brand font handles display headings with bold (700) weight and negative tracking, while Kraken-Product (with IBM Plex Sans fallback) serves as the UI workhorse.
Key Characteristics:
- Kraken Purple (
#7132f5) as primary brand with darker variants (#5741d8,#5b1ecf) - Kraken-Brand (display) + Kraken-Product (UI) dual font system
- Near-black (
#101114) text with cool blue-gray neutral scale - 12px radius buttons (rounded but not pill)
- Subtle shadows (
rgba(0,0,0,0.03) 0px 4px 24px) — whisper-level - Green accent (
#149e61) for positive/success states
2. Color Palette & Roles
Primary
- Kraken Purple (
#7132f5): Primary CTA, brand accent, links - Purple Dark (
#5741d8): Button borders, outlined variants - Purple Deep (
#5b1ecf): Deepest purple - Purple Subtle (
rgba(133,91,251,0.16)): Purple at 16% — subtle button backgrounds - Near Black (
#101114): Primary text
Neutral
- Cool Gray (
#686b82): Primary neutral, borders at 24% opacity - Silver Blue (
#9497a9): Secondary text, muted elements - White (
#ffffff): Primary surface - Border Gray (
#dedee5): Divider borders
Semantic
- Green (
#149e61): Success/positive at 16% opacity for badges - Green Dark (
#026b3f): Badge text
3. Typography Rules
Font Families
- Display:
Kraken-Brand, fallbacks:IBM Plex Sans, Helvetica, Arial - UI / Body:
Kraken-Product, fallbacks:Helvetica Neue, Helvetica, Arial
Hierarchy
| Role | Font | Size | Weight | Line Height | Letter Spacing |
|---|---|---|---|---|---|
| Display Hero | Kraken-Brand | 48px | 700 | 1.17 | -1px |
| Section Heading | Kraken-Brand | 36px | 700 | 1.22 | -0.5px |
| Sub-heading | Kraken-Brand | 28px | 700 | 1.29 | -0.5px |
| Feature Title | Kraken-Product | 22px | 600 | 1.20 | normal |
| Body | Kraken-Product | 16px | 400 | 1.38 | normal |
| Body Medium | Kraken-Product | 16px | 500 | 1.38 | normal |
| Button | Kraken-Product | 16px | 500–600 | 1.38 | normal |
| Caption | Kraken-Product | 14px | 400–700 | 1.43–1.71 | normal |
| Small | Kraken-Product | 12px | 400–500 | 1.33 | normal |
| Micro | Kraken-Product | 7px | 500 | 1.00 | uppercase |
4. Component Stylings
Buttons
Primary Purple
- Background:
#7132f5 - Text:
#ffffff - Padding: 13px 16px
- Radius: 12px
Purple Outlined
- Background:
#ffffff - Text:
#5741d8 - Border:
1px solid #5741d8 - Radius: 12px
Purple Subtle
- Background:
rgba(133,91,251,0.16) - Text:
#7132f5 - Padding: 8px
- Radius: 12px
White Button
- Background:
#ffffff - Text:
#101114 - Radius: 10px
- Shadow:
rgba(0,0,0,0.03) 0px 4px 24px
Secondary Gray
- Background:
rgba(148,151,169,0.08) - Text:
#101114 - Radius: 12px
Badges
- Success:
rgba(20,158,97,0.16)bg,#026b3ftext, 6px radius - Neutral:
rgba(104,107,130,0.12)bg,#484b5etext, 8px radius
5. Layout Principles
Spacing: 1px, 2px, 3px, 4px, 5px, 6px, 8px, 10px, 12px, 13px, 15px, 16px, 20px, 24px, 25px
Border Radius: 3px, 6px, 8px, 10px, 12px, 16px, 9999px, 50%
6. Depth & Elevation
- Subtle:
rgba(0,0,0,0.03) 0px 4px 24px - Micro:
rgba(16,24,40,0.04) 0px 1px 4px
7. Do's and Don'ts
Do
- Use Kraken Purple (#7132f5) for CTAs and links
- Apply 12px radius on all buttons
- Use Kraken-Brand for headings, Kraken-Product for body
Don't
- Don't use pill buttons — 12px is the max radius for buttons
- Don't use other purples outside the defined scale
8. Responsive Behavior
Breakpoints: 375px, 425px, 640px, 768px, 1024px, 1280px, 1536px
9. Agent Prompt Guide
Quick Color Reference
- Brand: Kraken Purple (
#7132f5) - Dark variant:
#5741d8 - Text: Near Black (
#101114) - Secondary text:
#9497a9 - Background: White (
#ffffff)
Example Component Prompts
- "Create hero: white background. Kraken-Brand 48px weight 700, letter-spacing -1px. Purple CTA (#7132f5, 12px radius, 13px 16px padding)."
Usage
- Copy DESIGN.md into your project or paste it into your IDE agent chat.
- Ask your assistant to follow the tokens for color, typography, spacing, and component styling.
- When collaborating, share the file directly—or tap “Copy page link” below so teammates open the same snapshot.
Common questions
- What is Kraken on explainx.ai?
- ### Kraken - Crypto trading platform. - Purple-accented dark UI, data-dense dashboards - Kraken's website is a clean, trustworthy crypto exchange that uses purple as its commanding brand color. The design operates on white backgr Listed under category “Fintech & Crypto”. Explainx.ai mirrors the full DESIGN.md document so assistants can cite stable tokens and prose in one place.
- What is DESIGN.md?
- DESIGN.md blends YAML design tokens—colors, typography, spacing, radii—with markdown that explains intent. Google documents this pattern for agent-driven UI work under Stitch (stitch.withgoogle.com).
- How do I use this with ChatGPT, Cursor, Claude Code, or another IDE agent?
- Paste the DESIGN.md into your repo root or attach it to the agent conversation, then ask explicitly for layouts, spacing, palette, type scale, and component tone that follow the document. Refresh from this listing when upstream authors publish changes.
- Where is the source repo?
- Maintainers link to github.com/VoltAgent/awesome-design-md. Community listings on explainx.ai may reference popular aesthetic names for inspiration; that does not imply official endorsement by any trademark holder.
- How current is this DESIGN.md?
- Explainx snapshots the file at import time. Recorded last update on this listing: May 4, 2026.
- Need a fresh DESIGN.md from scratch?
- Use the ExplainX DESIGN.md generator to describe your product and audience; it returns Stitch-style YAML plus narrative guidance you can publish or submit to the registry afterward.
Still exploring the format? Browse the full DESIGN.md registry or draft a new system with our DESIGN.md generator.
Community listing for AI design workflows—not necessarily affiliated with any brand referenced in the name or summary. For context on the format, see Google Stitch.